This piece is The Piccadilly Princess, set with 327 ideal cut diamonds, this is the new dream watch for diamond loving ladies. Available in 18k rose or white gold the round case has a bezel set with 27 diamonds, with more diamonds set on the dial with a mother-of-pearl center and Roman numerals. There is another large diamond in the crown.
Inside the watch is a Swiss automatic movement with a platinum rotor. What really makes the watch special is the bracelet which is comprised of four connected strands of diamonds set in gold. The entire watch is said to have 23.34 carats of stones on/in it. Based on other Backes & Strauss watch, The Piccadilly Princess would be in the region of $500,000 and perhaps close to $1,000,000.
Ref : http://www.luxist.com/,