Gems Trade

2 The Emerald Mines of Panjshir Valley

June 22, 2011By 0 Comments
2 The Emerald Mines of Panjshir Valley

Emerald mines in Panjshir Valley, Afghanistan could bring $US1bn in bounty every year. Four thousand meters up in the Hindu Kush mountains, there is a deafening blast as the ground begins to shake. “Green is the color of Islam, so we believe that emeralds are a gift from Allah,” said Saifuddin Safayee, a grizzled 32-year-old […]

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Gemfields Emerald Marketing Campaign

April 7, 2011By 0 Comments
Gemfields Emerald Marketing Campaign

For centuries, beautiful women have adorned themselves in emeralds. They were Cleopatra’s treasure, gifted from Napoleon to Josephine, collected by Maharani Gayatri Devi and owned by screen legends such as Marlene Dietrich, Greta Garbo and Elizabeth Taylor. In an initiative to rebrand Zambian emeralds worldwide, Gemfields is debuting the world’s first emerald advertising campaign: “Uniquely You.” […]

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4 Gemstones Misnomers

March 12, 2011By 0 Comments
4 Gemstones Misnomers

Gemstones misnomer are misleading names for gems.  Perhaps these names are given to romanticize and glorify their names so that a seller would be able to sell the gemstones easier.  Some names may originate from their locality, in part for want of a better name initially when they were first discovered.  Or these names are […]

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